Google AdSense, since its launch in mid-2003, has been a boon to web-publishers world-wide, allowing them to display a wide-array of advertisements that are relevant to the content of the site. Google AdSense is the most widely used content-based advertising program by webmasters and web publishers to help generate extra income. Publishers register for a Google AdSense account, enable Google ads relevant to the content on their websites and make money when a visitor clicks on an ad. However, although Google AdSense is generally considered the current leader in content-based, online advertising, it’s important for web publishers to realize there are many alternatives to this program, whether they are used instead of or in addition to AdSense.I remember when Adsense first hit the scene, it was the biggest thing since the Internet itself. Once people started getting the hang of creating Adsense optimized sites, incomes were going through the roof. It wasn't uncommon for somebody with just a few sites to make a hundred dollars a day with Adsense. Sadly, those days are long behind us. With the sweeping changes at Google and lower bids for content sites, Adsense income has taken a big hit. So, what then are the alternatives to Adsense since the gravy train has long left the station?Well for starters, there are other Adsense "like" sites. One of these alternatives is PPCProfitMachine. This site actually is two tools in one. The first one allows you to add a pay per click search box to your site, which gets results from a number of pay per click services. It also creates search engine friendly content for your site. Plus, it allows you to display a number of ads, like gambling, that Adsense does not allow you to display because it is against Google's terms of service.
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If you use Google Adsense or a similar program to display adverts on your site, you could be missing out on a lot of money.
- Google don't give you all the money they get from their advertisers.
- Savvy advertisers bid lower for the content network (i.e. your site)
- Most advertisers make a profit on their ads
Once your site is established and starting to earn some cash from Adsense, you should be looking to cut out the middlemen and earn more money for yourself.
Let’s look at some of the best alternatives to Google AdSense advertisements on your web site.
Chitika
Instead of displaying the same old advertising units with text and image ads, Chitika provide active boxes that show targeted products from various manufacturers. Chitika boxes can even show an ad box containing a product alongside several competitors’ products.
Yahoo! Publisher Network
At the time of writing this Yahoo! Publisher Network is still in Beta mode but once it is fully released it should be a viable alternative to Google AdSense. As with AdSense you can provide your web visitors with contextual ads. Yahoo conveniently offers four ways to receive payment including PayPal. That will be welcomed by many international webmasters who grow old while waiting for US checks to arrive and then get cleared through their banks.
Sell Advertising Spots
This is a traditional alternative, but it is still a good one. If you have a strong customer base you should be able to find advertisers to purchase advertising spots on your web site. You can sell spots by the month and offer a discounted option for six and twelve months.
Write Affiliate Advertisements
If you don’t want to spend time trying to attract traditional advertisers you can make your own ads for affiliate products. Check out the thousands of products at ClickBank or Commission Junction. Select several products that closely match your visitors’ interests. Now write affiliate ads, or use image ads with your own affiliate link.
CBprosense
If you don’t want to manually write your own affiliate ads for ClickBank products then you could consider automating the process with CBprosense. It is a tool that will spider your site, analyze its content and then deliver a list of relevant links to the best performing products in the ClickBank marketplace.
